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Moebius

Moebius Branding

BRIEF

Moebius focuses on fostering skills such as computational thinking, teamwork, and problem-solving through its maker methodology, based on the STEAM approach (Science, Technology, Engineering, Arts, and Mathematics). With these concepts in mind, we first developed the logo, aiming to reflect transformation, technology, and experimentation, targeting a young audience and children, emphasizing curiosity and discovery.

SOLUCIÓN

These same ideas were used in the brand's overall branding and subsequent applications. We chose to work with geometric shapes that, through the creation of specific patterns, allowed us to generate infinite playful textures, symbolizing creativity and experimentation. This visual choice was complemented by a bright color palette that evokes energy and dynamism, aligning with Moebius' educational approach. Various branding pieces were developed, including the design of an interactive landing page and the strategy and design for social media, ensuring a cohesive digital presence that reinforces Moebius' identity.

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Let's talk!

kaser@kaser.com.ar