Ergo - Driving Data Culture aims to help organizations understand themselves better by focusing on their data.
We developed a character to exclusively accompany the company's internal communications. The character we created has been a key tool for improving internal communication and endo-marketing at Ergo. Being a company with high staff turnover, they faced the challenge of keeping their employees engaged and motivated.
This is where the character we created comes into action, as it has managed to generate interaction and a sense of belonging among the company's employees. Through its design and personality, the character has creatively and entertainingly conveyed the company's values and culture.
Additionally, the character has served as a spokesperson for Ergo's internal benefits and policies, making employees feel more informed and valued within the organization. Thanks to the strategic use of the character, Ergo has improved its work environment and reduced staff turnover.
In conclusion, the character has been an effective tool in generating a sense of belonging and commitment among Ergo's employees.
