Influencers, the opinion leaders in the world of new technologies. They are people who have built a good reputation on social media by sharing their experiences and knowledge, becoming gurus for thousands of followers.
At Kaser, we provide comprehensive planning services for campaigns and strategies with influencers. For Noly, we worked with personalities such as Pablo Granados, Julieta Pink, Paulina Cocina, Guillermo Calbrese, and Gabo Colacioppo.
It was a campaign with excellent results thanks to the participation and popularity of the mentioned leaders, but mainly because there was a defined strategy behind the actions taken.
